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Marketing Tips The number of identity fraud victims in the U.S. increased 12 percent to 11.1 million adults in 2009 – the highest increase since 2003, according to a new ID theft study. The total annual fraud amount increased by 12.5 percent to $54 billion.

The high is probably due to the economic downturn, Javelin Strategy and Research said in its study, The 2010 Identity Fraud Survey Report, which was co-sponsored by Intersections, a CUNA Strategic Services provider, which specializes in I.D. theft prevention services.

“The good news is consumers are getting more aggressive in monitoring, detecting, and preventing fraud with the help of technology and partnerships with financial institutions, government agencies, and resolution services,” said James Van Dyke, Javelin president.

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Marketing ConsultationConsistent, well planned marketing will create the foundation for long-term success. We can help you put a plan together that will best target your current and future members.  

Logo Design and BrandingA logo helps to create awareness, visibility, credibility, and memorability -- four factors that will help your credit union to achieve success. We can help you create a new logo or simply retouch your current logo to make it more modern and appealing. Don’t stop there. Let us bring your identity full circle with a complete branding strategy.

Graphic Design and ProductionWe can provide your credit union with a full range of affordable marketing materials to promote your products, services, and events. We will deliver professionally designed marketing solutions to enhance your identity and make you look great.  

• Business Cards
• Letterhead
• Envelopes
• Annual Reports
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Newsletter DesignA newsletter can be one of your strongest marketing tools. It can promote your products and services, keep your members in touch with what is happening at the credit union, and increase financial literacy among your members. Let us help you make the most of your newsletter with informative articles and great design.  

• 2-page newsletter......................................................... $75
• 4-page newsletter....................................................... $100
• 6-page newsletter....................................................... $120

Black & white or full-color, includes up to three proofs, does not include printing.

Promotional ProductsEveryone likes free stuff. We have over 800,000 items available that you can personalize with your logo and unique message.

For more information on Promotional Products please visit this link:

http://www.promoplace.com/midamerica

Pee Wee Young Savers’ AccountYoung members deserve special attention and an account that best suits their needs. Pee Wee Penguin Young Savers Program allows your credit union to offer a fun account with great giveaways and an exciting newsletter.